Growth and marketing leaders’ agenda

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Top issues facing marketing and growth leaders today

Companies have a new mandate around the customer journey and rapid acceleration of digital transformation. You need the right growth strategy and customer experience now, next and beyond. Three issues are challenging today’s CMOs:

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EY capabilities

Commercial excellence services

EY Commercial excellence supports organizations to create and implement customer-centric growth strategies and improve their marketing, sales and service operations. EY teams help you boost profitability and accelerate sustainable value creation through the right balance of people, technology and innovation.

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Customer experience

Generate long-term value and help deliver CX that improves customer engagement, traffic and revenue at lower costs with help from EY teams.

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Product and Service Innovation consulting services

Innovate desirable, viable, feasible and allowable products and services for your company’s key customer segments with help from EY teams.

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Loyalty program services

Loyalty is no longer just about transactions, it’s about forging deep emotional connections with customers, building enduring relationships and fueling sustainable growth. The EY approach goes beyond traditional points and rewards and focuses on transforming connections and driving meaningful engagement.

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Marketplace model services

EY teams help organizations identify opportunities to create, realize and scale value through marketplace models and design experiences focused on mutually beneficial transactions for all participants.

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Connect with our leaders

EY Consulting includes experienced leaders in every sector, who bring the power of people, technology and innovation together to deliver value and growth for our clients.

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Photographic portrait of Duncan Avis

Duncan Avis
Principal, Americas Consulting Customer & Growth Leader

LilnkedIn

Photographic portrait of Faisal M. Alam

John Dubois
EY Consumer Data & Analytics Leader; EY Americas Customer & Growth Co-leader
 LinkedIn

Photographic portrait of Yang Shim

Janet Balis
EY Americas Marketing Practice Leader
 LinkedIn

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Like what you’ve seen? Get in touch to learn more.

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Deliver high-impact customer experiences with an ecosystem approach

The EY organization teams with select industry leaders, each of which offer specialized customer growth acumen and experience to enhance a strategy that is focused on customer needs.

See how