Eric Loferski

“Eric is a leader that I very much respect and have learned a great deal from. He is extremely knowledgeable in all areas of traditional and digital marketing, with a rare skillset that blends practical, analytical and creative thinking. Eric is also a great listener - and his approachable, open door policy helped establish and promote a culture of continuous improvement. He is an eloquent speaker and influencer, and has built lasting relationships with key influencers throughout the company and industry. As a team member or leader, Eric earns my full recommendation.”

“Eric's "the door is always open" policy created an environment that welcomed collaboration, ideas and a culture of always feeling like it's ok to not have all the answers. His leadership transformed the marketing being done at Zurn and paved the way forward. Eric challenged me to do my best work and guided me to reach those goals thoughtfully. I always felt like Eric cared about me as a person. He is truly a great leader who sets the right example to cascade down to his team and passionately supports his people! ”

“I rarely come across real talents who stand out like Eric. I had the pleasure of having Eric on my team for two years at Zurn, as our Director of Marketing. Eric's ability to handle multiple projects was unlike any I’ve seen before and made a dramatic evolution the brand, image and voice of the business during our digital transformation. No matter what challenges and projects we gave Eric, he executed with the highest professional attitude. He also built an incredible marketing and digital team, really showing off his ability to recruit, develop and lead great talent. Eric's digital and marketing skill not only impacted the business results, but also helped me develop as a sales & marketing leader. As a team member or a leader, Eric earns my highest recommendation.””

“Eric was an amazing boss and mentor during my digital marketing internship with Zurn Industries. I learned so much from his professional experience and he provided me with amazing work opportunities to expand my professional career. Eric's leadership style encouraged me to step outside of my comfort zone and try new things. I am so thankful to have worked for such an amazing leader!”

“I worked with Eric over several years to launch key initiatives regarding NPD, eCom, and a digital tool inSpec. Eric has excellent leadership skills and is able to develop, articulate, execute strategic initiatives. He is a marketing expert and helped to ensure superior branding and messaging for several key projects (connected products, inSpec). I would recommend Eric for any position he is applying to, he is a excellent leader, manager, and marketing expert.”

“Why is Eric my favorite boss ever? He leads in a manner that drives success! During my 3+ years working for him, Zurn has achieved steady and consistent revenue growth, and enhanced brand recognition, value, and integrity. Eric is an essential component of that growth through his strategic, innovative thinking; solid business acumen; and his ability to attract, motivate, and retain talent. Under his direction, Zurn completely transitioned to a new level of marketing effectiveness through his introduction of upgraded branding, digital marketing, eCommerce, marcomm, product training, and creative services, as never achieved before in Zurn’s 100-year tenure. It’s great fun to be on a winning team. But the real reason Eric is my favorite boss ever is his ability to direct all these activities in a manner the engages and encourages professional (and personal) growth. He’s not only our coach - he’s our mentor, our cheerleader, our role model, our friend.”

“Eric is a pleasure to work with. He possesses an ever-positive attitude and even-keeled temperament and unconditionally supports his team members, including his agency partners. As a public relations professional, I am truly fortunate to have had the opportunity to work with Eric.”

“Eric was a wonderful manager to have during my time at Briggs & Stratton. His fun, upbeat attitude made working with him enjoyable and easy. He gave precise direction, and was willing to answer any questions with thorough expertise. Eric will have increased success in his career due to his solid combination of professionalism and positive persona.”

“Eric is a passtionate and practical marketer. He has a keen sense to understand the real business issues and not overthink marketing solutions. Eric is well respected among his peers and his sales channel. Eric also understands the value of a supplier relationship. Eric has high expectations and wants results, but he's always fair and respects alternative views. My team works harder for his company because Eric's such a great client to work with!”